BetFIRST to Use SBTEch’s Sports Betting Platform in Belgian Regulated Market

Leading Belgian bookmaker BetFIRST is all set to combine its online, land-based, and mobile sports betting offerings and operations by boarding on SBTech’s superior sports betting platform.

Lionel Lammens, Managing Director at BetFIRST explained the move as crucial to its current role as Belgium’s leading land and Internet-based sports betting operator, in order to give customers the best betting experience possible in Belgium’s regulated sports betting market. Doing so will enable the Belgian bookmaker to offer live and mobile betting products that now include 13,000 live weekly sports events and over 200 variety of betting types, including the latest innovations in sports betting offers.https://www.casinos.org.uk/jackpotparadise/

Lammens has nothing but praises for SBTech and its offering, calling it “secon
d to none.”  He is confident that SBTEch’s sports betting solutions and products for terrestrial, cloud-based, and mobile operations will give added-value to BetFIRST’s sports betting facility. The Belgian bookmaker therefore, will find it easier to achieve rapid growth, as well as deliver enhanced betting pleasure to their loyal customers. After all, SBTech’s record of accomplishments has constantly proven the software company’s experience in helping betting operators elevate to the next level, even in rigidly controlled markets like Belgium’s.

Itai Zak, the CEO of SBTech, likewise expressed his pleasure in adding BetFIRST to their growing list of SBTech betting platform users, and of the Belgian bookmaker’s recognition of their proven ability to innovate constantly even in closely regulated betting markets.

About BetFIRST

BetFIRST is the sports booking interest of  Savegas SA, a company based in Liege and holder of an F1 license to offer offline betting and F1 + permit for online betting operations, granted by the Belgian Gambling Commission.

BetFIRST’s offerings include betting markets for sports events within and outside of Europe, which include soccer, football, tennis, boxing, volleyball, cricket, and other types of sports.

About SBTech

SBTech is a global provider of innovative next-generation sports betting solutions to betting facility operators, and has been in the business since its establishment in 2007. The company offers groundbreaking turnkey and fully administered land, online and mobile sports betting solutions within the boundaries allowed by regulated interactive gambling.

Such solutions enable operators to trim down operational overhead trading costs and odd feeds, yet at the same time provide punters with broader and richer betting products, a wider range of sports categories, choices of leagues and bet type options. The main objective of SBTech’s products is to empower bookmakers to convert their betting turnovers into real profits, by reducing operational costs and at the same time enhance their current offerings with advanced live betting products and pre-match offers.

SBTEch’s sportsbook tracks hundreds of exciting sports events on a daily basis, enabling sports fans to arrive at better betting decisions. The company’s sports betting package includes more than 13,000 exclusive weekly betting events, and around 200 types of bets for more than 30 different sports categories, featuring over 150 soccer leagues.

SBTEch is licenced by the Gibraltar Gaming Commission and headquartered in Sofia, Bulgaria. It also maintains offices in Plovdiv, Bg, in Israel and in Gibraltar.